Healthcare Insights
Largest nephrology physician group practices
When you’re selling dialysis equipment, healthcare software, or service to nephrology physician group practices, the key to more efficient marketing and sales targeting is narrowing your scope and honing your list of potential clients.
Two methods of narrowing your target list is by size and specialty. For example, targeting the largest nephrology physician groups can be an effective sales strategy. Larger physician groups connect you to more locations and physicians with the simplicity of one core group of decision makers. How many nephrology physician group practices are there in the U.S.?
Our database shows that there are 1,061 active nephrology physician group practices in the U.S. However, since physician groups, especially large ones, typically have several different locations in order to access more patients, this number is not indicative of the number of nephrology clinics in the United States.
Why target nephrology physician groups?
Targeting private practice physicians offers a direct route to decision-makers. Unlike hospitals or health systems, private practices often have fewer layers of bureaucracy, enabling more streamlined communication. Many private practice doctors are part of physician groups, making them a key target for your marketing efforts.
Physicians at nephrology practices are specialists in treating and managing kidney conditions. In order to address these conditions, they rely heavily on the proper equipment, technology, and trained staff—only with all three can they deliver the best patient outcomes.
Therefore, large nephrology physician groups, with their substantial revenue potential, can present significant sales opportunities. Since physician groups often centralize their purchasing decisions, targeting a physician group can lead to bulk sales and long-term partnerships.
| Rank | Nephrology physician group | State | Definitive ID | # of physicians | Explore dataset |
|---|---|---|---|---|---|
| 1 | Northwest Kidney Health System (AKA Broadway Kidney Center) | WA | 973648 | 601 | Explore |
| 2 | North Vista Hospital Physicians | NV | 1031170 | 341 | Explore |
| 3 | Azura Vascular Care (FKA Fresenius Vascular Care) | PA | 956232 | 270 | Explore |
| 4 | Associates in Nephrology | IL | 748424 | 233 | Explore |
| 5 | Nephrology Associates of Northern Illinois and Indiana (AKA NANI) | IL | 956698 | 161 | Explore |
| 6 | Arizona Kidney Disease & Hypertension Centers (AKDHC) | AZ | 552587 | 113 | Explore |
| 7 | Dallas Nephrology Associates | TX | 551607 | 108 | Explore |
| 8 | Florida Kidney Physicians LLC | FL | 940918 | 99 | Explore |
| 9 | Southwest Kidney Institute PLC | AZ | 956173 | 66 | Explore |
| 10 | Balboa Nephrology Medical Group | CA | 757877 | 65 | Explore |
| 11 | Metrolina Nephrology Associates | NC | 730525 | 51 | Explore |
| 12 | Nephrology Associates Medical Group | CA | 675348 | 45 | Explore |
| 13 | Mid-Atlantic Nephrology Associates PA | MD | 634916 | 44 | Explore |
| 14 | Renal Hypertension Center | FL | 712771 | 44 | Explore |
| 15 | Dallas Renal Group | TX | 590328 | 42 | Explore |
Fig. 1. Data is from the Definitive Healthcare PhysicianGroupView product. The number of practices represents only those listed as “active” in our database as of August 2024. Data accessed August 2024.
What is the largest nephrology physician group in the U.S.?
Northwest Kidney Health System (Broadway Kidney Center) is the largest nephrology physician group in the country based on number of physicians, with 601 physicians. It is the world’s first dialysis organization and provides over 290,000 dialysis treatments each year.
North Vista Hospital Physicians is the second-largest nephrology physician group, with 341 physicians.
Finally, Azura Vascular Care is the third-largest nephrology physician group, with 270 physicians.
Larger physician groups often have a wider reach and can influence the adoption of your product or service in multiple facilities. Targeting based on specialty allows you to connect with multiple relevant physicians and clinics that can benefit from your product or service.
Tips for targeting nephrology physician groups
Once you’ve developed your target list of nephrology physicians or physician groups, it’s time to personalize your marketing and sales outreach to their unique situation. Each nephrology physician group has a unique set of challenges and priorities, which should influence your marketing approach. But how can you uncover what their specific challenges are? Drilling into information like procedure and claims data and Medicare charges will provide insights that will allow you to better prioritize high-impact prospects and personalize your outreach for maximum efficiency. Similarly, you can assess the competition, size the market for your dialysis equipment or renal dialysis clinic, and understand which facilities are performing the most kidney transplants.
With your understanding of each nephrology physician group’s challenges, you can now highlight the most relevant benefits offered by your product, software, or service, ultimately illustrating how it’ll improve patient outcomes.
Learn more
We develop our Healthcare Insights using intelligence from the Definitive Healthcare platform. To explore additional data points, including procedure data, Medicare charges, and claims and affiliation insights, start a free trial now. Or discover how one leading medical device company with the mission to make procedures safer for patients with poor kidney function used Definitive Healthcare’s solution to increase their sales bookings by more than 70%.
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